Steve Anderson and The Bezos Letters

Click here to find out more about Steve Anderson and his best-selling book, The Bezos Letters: 14 Principles to Grow Your Business Like Amazon, which has become a Wall Street Journal, USA Today, and international bestseller!

ADA Website Compliance Resources

Over the last few years, attorneys have been targeting small businesses and their websites for not being “ADA Compliant.”

ADA compliance

Title III of the Americans with Disabilities Act (ADA) requires that businesses and nonprofit service providers make accessibility accommodations to enable the disabled public to access the same services as clients who are not disabled. This includes electronic media and websites. While the ADA applies to businesses with 15 or more employees, even smaller companies can benefit from ensuring their websites are ADA compliant. Doing so opens your company up to more potential clients and limits liability. Web developers should include ADA compliant features in the original site and application plans.

I have noticed several firms publishing some useful information and resources about agency ADA website compliance and thought it would be helpful to include these links as a reminder to make sure your organization is taking steps to address this issue.

RPost Renews (Free) E-Sign and Encryption Work-from-Home Program

In early March 2020, as the COVID-19 crisis seemed to be spiraling out of control, RPost announced its E-Sign & E-Security (Free) Work-from-Home Program. RPost was among the first companies to announce a truly free E-Sign and E-Security bundle that seamlessly works within Outlook, Gmail, Zimbra, Salesforce.com, and mobile devices. Users start with RSign and RMail business licenses for use during the crisis, and afterward, they can continue to use it free at base service levels.

RMail RSign

Now, RPost is once again rolling out its E-Sign & Encryption Work-from-Home Program to help people everywhere adjust to these continuing uncertainties. “We have decided to do this, as it becomes clear that many people across the US and Europe will once again be returning to work-from-home arrangements, as COVID cases continue to rise and with uncertainty around the US election and its aftermath,” says RPost CEO, Zafar Khan.

A New Guide to Chatbots

Over the last eight months, customer expectations have changed dramatically. Is your organization keeping up?

chatbots

Expectations for instant service and ease of doing business have never been greater.

Your agency needs to meet these expectations to compete in our increasingly digital-first world.

You may be seeing an increase in the use of chatbots by various organizations. The reason?

Outsource Graphic Design to 99Designs

There are a growing number of options available that allow you to create graphic designs quickly and easily. In the past, I have highlighted Canva, Visme, and Easel.ly for infographics. These platforms provide dozens of templates you can use to create an engaging image for a Facebook post, a LinkedIn banner, or an Instagram video.

99designs

However, even with these platforms, you sometimes need a custom design from a real graphic artist.

That’s the advantage of using 99designs.

LinkedIn Now Allows Stories

Several social media platforms have developed a way for you to create and share short video “stories.” These allow you to show a bit more of your personal side. Not to be left out, LinkedIn has added Stories to their mobile app.

LinkedIn Stories

LinkedIn Stories allows members and organizations to share images and short videos of their everyday professional moments.

Sharing Stories is an easy way to share your experiences and insights and build meaningful relationships with your professional community. LinkedIn shares Stories that you post for 24 hours.

LinkedIn Stories have been under beta test in a few countries for a few months now. LinkedIn announced this week that Stories is now available in many countries, including the US and Canada.

You can engage with LinkedIn Stories on your mobile app by: