As you are surfing the web you may have noticed some web site that add a logo to the address field in your browser. Called a Favicon (which stands for “Favorite Icon”), it is a customized icon image that you can add to help your web site stands out from the crowd. Every time someone navigates to or bookmarks your site, your customized icon will be displayed in their Favorites folder in place of the generic Internet Explorer logo. This function cannot be turned off and is completely transparent to the browser. Your site can become much more noticeable among the other bookmarks, something that may help you draw more repeat visitors.
Creating your own Favicon is an easy process. First, you’ll need to design your icon. Because the image size is 16×16 pixels, you need to keep the detail to a minimum and use only a few colors. You’ll need to make a file called “favicon.ico” in authentic icon format. It is important to note that an icon file is not a bitmap, and a bitmap file cannot be renamed with an .ico extension. There are a number of different online Favicon programs that will help you create your version. Google for Favicon to see the options.
After you’ve created your icon and named it correctly (favicon.ico), you have a few choices: First, you can place a copy of your icon in the root directory of your Web site where most of your pages likely reside. If you have a large site with multiple directories, you should place a copy of your icon in each directory. Once this is done visitors to your site will automatically see your new logo.
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